CG

Contrast is artistic

The challenge

To bring to the large scale retailer channel a special and distinguishing element within the crowded segment of premium chocolates.

The answer

High quality raw material and a sensorial experience with distinctive taste and appearance.

strategia

naming

storytelling

brand idea

brand language

packaging

CG

Il contrasto è artistico

The challenge

To bring to the large scale retailer channel a special and distinguishing element within the crowded segment of premium chocolates.

The answer

High quality raw material and a sensorial experience with distinctive taste and appearance.

strategia

naming

storytelling

brand idea

brand language

packaging

related work