Amina Rubinacci

The subtle line of elegance

The challenge

To define the story and the value of a completely Italian brand.

The answer

To find the right style and story line to describe a brand that was born on the sea shore and under the sky of Naples.

positioning

storytelling

brand idea

language

publishing

Amina Rubinacci

The subtle line of elegance

The challenge

To define the story and the value of a completely Italian brand.

The answer

To find the right style and story line to describe a brand that was born on the sea shore and under the sky of Naples.

positioning

storytelling

brand idea

language

publishing

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